Preparing for Events Season: How Your Business Can Get Involved

The events season is an exciting time in the business world. Companies reward their employees with extravagant Christmas parties and there are plenty of annual events and celebrations to look forward to. Organising successful events takes careful planning, but you can easily enjoy the events season while sticking with your business budget. With that in mind, here are some top tips to help your business prepare for this year’s events season.

Choose an appropriate date and time

The first step when planning any event is to choose a suitable date and time. Think carefully about what date will suit your employees and guests. For instance, it is far better to host your annual Christmas party on a Friday or Saturday, rather than midweek. The last thing you want is for staff to be hungover at work the next day! Ideally, you should try to plan your Christmas party on the day that your office shuts for the holidays. However, keep in mind that most businesses will be planning parties around this time. It is therefore essential that you make your plans early, set a date for the event, and book a venue.

Set a budget for events

Planning events can be expensive, especially if you are organising and hosting multiple events. It is important to set a budget for corporate events and allocate some money towards this at the beginning of the year. Keep in mind that things are likely to cost more than expected, so it’s always best to allocate an ample budget when possible. You can maximise your business events budget by booking well in advance, negotiating deals with vendors, and offering sponsorship deals. Remember to monitor your spending closely to avoid going over your allocated events budget.

Book a unique venue

As mentioned, you must start looking for a venue early when you are planning a corporate event. Most companies will be organising events at the end of the year, so there is fierce competition for the top venues. You should also try to book a unique venue that will impress your employees and clients. For instance, many companies are transforming old shipping containers into quirky pop-up bars for their end-of-year parties and celebrations. Repurposing shipping containers is eco-friendly, affordable, and it will give your event an edgy and modern vibe.

Send out invites early

People tend to be busy with social events during the festive months, so you must give your guests as much notice of your event as possible. Ideally, this should be before people start making their end-of-year plans. Event experts recommend sending Christmas party invitations no later than mid-November. Send invites to your guests as soon as the venue is booked and ask people to RSVP early to give you an accurate idea of the numbers attending. This will make it easier to manage your budget for the event. Sending e-invites is a great way to help the environment and reduce paper waste. Plus, it can save you heaps of money when compared to having invites printed and posted. You can find a fantastic selection of free invite templates by searching online.

Hire a party planner

Trying to organise and coordinate events while running a business can be a challenge, especially during the busy end-of-year season. One of the easiest ways to ensure that your events are successful and well-organised is by hiring a professional party planner. This will take the stress out of planning and ensure that your event runs according to plan. A professional party planner can use their industry connections and expertise to find you the best vendors and secure the lowest prices. They will also be able to handle any issues that arise during your event, meaning you can relax and enjoy the event to the fullest. Having the assistance of a party planner will give you peace of mind that the various elements of your event – catering, entertainment, equipment, etc. – will run smoothly.

Conclusion

The events season is an exciting time in the business world. Christmas parties, launch events, and annual celebrations are something that business owners and employees look forward to at the end of the year. These events give you the chance to reconnect with your staff, blow off some steam, and boost workplace morale. Use the above tips to help you prepare for this year’s events season and plan stress-free and memorable celebrations.

Sources

5 Steps to Get Sponsorship For Your Event, Eventinterface, https://www.eventinterface.com/blog/5-steps-to-get-sponsorship-for-your-events/

9 Tips for Planning A Corporate Christmas Party, JD Parties, https://www.jdparties.co.uk/2016/08/9-tips-for-planning-a-corporate-christmas-party/

S Jones Containers, https://www.sjonescontainers.co.uk/

Professional Events Page, Evite, https://www.evite.com/gallery/category/professional_events/1?filter=invitation

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