How do you stand out as a business? There are many ways to respond to that question but customer service is always a top differentiator. A lot of customers will pay more for a product, service or brand if you offer a unique experience and treat customers as a top priority.
One of my favorite and prominent authors in the field of customer service is Chip Bell. And he has a new book out this week called, Kaleidoscope: Delivering Innovative Service That Sparkles. I have supported Chip’s books in the past and I am excited to be able to support him again with the launch of Kaleidoscope.
Marketing is a great career path for anyone that values creativity and wants to earn money from that creative energy. Every business needs to be marketed in order to attract new clientele and so the opportunities are endless. That said, marketing is a very competitive field, and to get your foot in the door, you need to market yourself for the role.
In today’s fast-paced and increasingly digitized world, it seems that everyone has a very short attention span, making it hard for business owners to get people’s attention and hold it. To ensure that people pay attention to your messages and respond to them, you always need to be on the lookout for ways to improve your internal and external communications. Here are a few handy tips for this…
It’s no wonder that more and more individuals are choosing to become self-employed. It can provide you with the freedom to work wherever and whenever you want, lets you cut out the dreaded commute and enables you to become your own boss. In reality, however, there are still a number of challenges that come with being self-employed.
In particular, there are few aspects of self-employment that you might not expect if you’ve spent your entire working life in a traditional nine-to-five job. Even if that is the case, however, there are ways to overcome any potential hurdles. So, here are some important consideration to bear in mind as your start your self-employment journey.
In the modern world, choosing a career through which we can truly flourish or be happy is no easy feat. Of course, this isn’t due to a lack of options, but rather because there’s an abundance of options. It’s easy to look at the state of the economy and say there are no opportunities out there, but businesses still need workers and new opportunities present themselves every day. Nothing is holding you back, other than your own uncertainty.
If you’re unhappy in your present job, you shouldn’t be fearful to make a change. It’s a big step, especially if you’ve invested your time in a company for a few years, but it would be foolish to make the decision of leading an unhappy working life now and missing out on an opportunity which could have given you the career of your dreams. No matter how difficult work may be, you shouldn’t have any regrets in your career. If you’re unsure as to where you should begin, then keep reading for some straightforward pieces of advice.
Here’s a riddle: how is a business card like a car?
Okay, so it’s not really a riddle—there’s a legitimate answer to this question. Just like today’s cars are faster and more high tech than the first Model T that rolled off Ford’s assembly line, today’s modern business cards are more cutting edge than ever.
That’s because these cards have to make instant connections at crowded networking events. And just like one slow car causes a traffic jam on your morning commute, an outdated business card can knock you out of the networking race. A boring card is forgotten and ignored in favor of anything that’s more interesting.
So how do you create something memorable? This quick and easy guide to creating business cards will teach you how to maximize your design’s potential to catch your audience’s eye.
Do you have an idea for a business but are afraid that it may be too late in life to become an entrepreneur? Don’t allow your age to become a hindrance. There are lots of over-50s creating start-ups and, instead of worrying about this, you could be making a steady income. Starting a business later in life is particularly beneficial if you are missing the buzz of business after retirement, or if your income isn’t quite as high as it used to be.
So where do you begin? The fact that you are a bit older has its advantages in business as you bring valuable industry experience and contacts to the table. However, if you are starting a completely new venture, you will need to devise a business plan.