Online Selling Platforms for Small Business Owners to Sell Stuff Online


Whether you’re a small business owner selling refurbished furniture or vintage, vintage clothes, or custom-made jewelry, your end goal is probably to get your products in the face of potential buyers to earn some money. Lucky for us, we have the internet to help us do just that. 

If you’re not ready to create your own site and are looking for a selling platform to kickstart your online business, there are a ton of websites to start selling stuff online. Here are a few options for you to consider. 


Poshmark is most commonly known for the selling of secondhand and vintage clothing, however, this online marketplace allows you to sell other goods like jewelry, purses, shoes, electronics, and even pet supplies. Because Poshmark is most known for selling clothes and accessories, selling something else may require a more creative marketing strategy. 

If you’re looking to get started selling, there are a few fees you’ll want to keep in mind. For sales under $15, Poshmark takes a $2.95 flat fee and for sales over $15, the platform takes 20% of your earned commission. 


Amazon—a platform we all know and use religiously. As one of the largest online global marketplaces, Amazon sells any good you can think of and can deliver it to the buyer’s doorsteps within a couple of days. 

For small business owners looking to sell on Amazon and really boost their sales, there are two plans you can choose from. 

  • Individual: $0.99 per item sold + selling fees
  • Professional: $39.99 a month + selling fees

If you’re looking to sell a large number of items—which is probably going to be your best bet when selling on such a large platform—the professional plan will likely be your best option. For those who don’t plan to sell as many products per month, the individual plan should work just fine. 


Though Mercari mostly focuses on selling secondhand goods, sellers are able to sell new products as well through the platforms Mercari Shops feature. There is a flat fee of 10% of the item’s cost, but sellers may also find themselves paying fees for payment processing and shipping. 

This site is best for small business owners who sell secondhand luxury goods or want to get their new products in front of a new customer base. 


Etsy is another great selling platform that sells a variety of products from crochet scarves and doggy clothes to custom-made jewelry and furniture. You name it, someone is probably selling it on Etsy. Since Etsy works like a search engine, sellers can focus on optimizing their product pages to expand their reach and increase their revenue. 

Listing fees for selling on Etsy are $0.20 per item, plus 6.5% of each transaction amount. 

Etsy is a great place for small business owners who make handmade items and goods looking to make money online, so long as they are okay paying the fees. 

Other websites to check out

  • Facebook Marketplace
  • Craigslist
  • Ruby Lane
  • OfferUp
  • Deculttr
  • Society 6
  • AptDeco
  • Folksy
  • Handshake
  • Chairish
  • Big Cartel
  • eBay
  • Walmart Marketplace

Once you find the platform best suited for you, focus on a solid marketing plan so you can make sure to get your products in the eyes of potential customers. To see what you can sell on each platform, check out the visual guide created by Solo below. 

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