How To Create A Marketing Calendar for 2018

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If you’re a small business owner running your own marketing strategy, you know how difficult it can be to keep up with the trends, let alone your own schedule!

The turn of a new year brings with it new goals, aspirations and planning strategies for both individuals and businesses alike.

Scheduling is one of the most important parts of a marketer’s job, especially if all the hats are being worn at once. When it comes to social media strategy especially, having a meticulous plan in place is the only way to ensure you won’t miss out on an opportunity to expand your brand and draw in new clients.

The following marketing calendar, courtesy of AdEspresso, outlines the major retail holidays in 2018 to make your marketing schedule easier to manage.

Bookmark this for reference.

AdEspresso’s 2018 Marketing Calendar

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