How to Master the Technique of Personal Branding for Job Searching


How many times have you bought a product because it had the best branding? Maybe you liked the logo, or the packaging looked professional. Regardless, something just attracted you to it.

But did you know hiring managers look at job candidates the same way? They’re on the lookout for the candidate with the best personal brand, the one that catches their eye and stands out above the rest.

Personal logos are one of the best ways to do this. Just like a company logo, they convey who you are and what you do in one cool, tiny icon. This step-by-step guide will show you how to create your own personal logo:

Once you’ve created a personal logo, you can carry it with you throughout your job search. Add it to your resume, business card, portfolio cover, and any other place that will catch the hiring manager’s eye.

Creating and using a personal logo may sound intimidating if you don’t have graphic design training. If you’re unsure where to start, think about working with a professional design service to help things go smoothly. You’ll get great advice from an experienced designer—and you’ll be one step closer to landing your dream job!

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