Do you wish you had millions of readers who follow your blog, just like Zoella? The world-famous blogger has managed to build up her audience so much that she is now earning millions through a very lucrative blogging business. And professional blogging has opened up so many new career opportunities for her, such as book deals and magazine features.
Getting to this level of blogging isn’t easy, but it is possible. You need a lot of dedication and hard work. And you also need to know how to create a fantastic blog that readers will flock to. Need some blogging tips for either your personal or company blog? Here are some of my best.
Improve The Design Of Your Website
There is no point in having a blog that noticeably uses a WordPress or Squarespace template. People will instantly think that it is identical to the millions of other blogs that are out there. So, first things first, create a unique website design. If you aren’t too creative yourself, you can use a firm that specializes in Website as a Service. They will be able to design a site that is highly mobile responsive and very eye-catching.
Improve Your SEO
All the big bloggers know just how important SEO is to their site. What do those three letters mean? They stand for ‘search engine optimization’ and have a big effect on how your website ranks in Google search results. If you have great SEO, your site should easily climb up to the top of search results. In order to improve your ranking, you need to add relevant keywords to your blog posts. These will be picked up by search engines. Make sure you add quality links to your posts as well, as link building is also key to SEO.
Take Advantage Of Social Media
It is very important to market your blog so that it gets out to the right audience. But don’t worry; marketing doesn’t have to cost you a fortune these days. In fact, you can do it completely for free thanks to social media. One of the best platforms to use in my opinion is Twitter. Research where your target audience is and learn how to use that platform. You don’t have to be everywhere. Create an eye catching profile and start following people who blog about similar things. Hopefully, they will follow you back! Then start sharing your blog content with hashtags so that a wider audience end up seeing all your posts!
Join The Conversation
Blogging isn’t just about writing posts and publishing them. You also need to join in on the conversations that they create. If your readers comment on your blog posts but you do not reply, they will end up feeling ignored. To make sure they don’t find a different blog, reply to them. It is very important you tackle any negative comments head on. Be sure you do so in a professional manner. If you don’t have comments on your blog, you should still take part in conversations on social media. This interactive aspect to your blog will attract a lot more followers.
Follow these tips and you could end up giving Zoella a run for her money! 😉
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